For the Millennial Travel Forum Los Angeles, agents were personally invited by the Los Angeles Tourism & Convention Board through an application process that centered around such criteria as sales volume, familiarity with the destination, and both the number and quality of the advisors’ social media followers.

Agents stayed at the luxurious NoMad Los Angeles for the first two nights. Located on the lively corner of seventh and Olive Street in Downtown L.A., the hotel includes 241 rooms and suites. The highlight of the hotel, however, is the rooftop pool and gathering space overlooking downtown. The agents also go to tour the Sydell Group’s other two Los Angeles hotels, The Freehand and The LINE.