During a panel at Condé Nast Traveler’s Points of View Summit, industry experts discussed how high-end and boutique hotels are becoming more reflective of their location. Design, sustainability practices and programming are different ways hotels can incorporate local elements.

“It’s about bringing the culture of the city into our spaces,” said Kelly Swadon, partner/chief brand officer at Ace Hotel Group. “It’s about the local community and their voices contributing to designing, building, even programming our spaces.

“Our hotels are our guests’ first introductions to a city,” she said. “It’s an extension of the community.”