When consumers tighten the purse strings, hotel pricing tends to be very reactionary during a recession. It’s not unrealistic to think, if unemployment rises and people need to make tough decisions, this could cause an influx of alternative accommodation inventory as homeowners seek to monetize their own homes to make ends meet.

As more supply enters the market seemingly overnight, what sort of impact does this have on hotel pricing in an already distressed market?

Related: Is it time to include Airbnb in your comp set?