Leisure travel a vital factor in a lot of what gets researched
Blended business and leisure travel roared to life over the last 20 months, and an R&D team can figure out how to make Marriott hotels run better with this demand sector dominating the travel landscape.
Majority of bookings to come through direct channels in 2022
While leisure travel has been the lone saving grace for the hotel industry since the onset of the pandemic, hotel sales and marketing experts believe the business mix could grow more diversified in 2022.
Focus on direct selling
A new HSMAI white paper examines how sales teams are moving from an over-reliance on inbound leads to a renewed commitment to hunting and data-driven selling.
U.S. hotels end 2021 with strong final week. U.S. hotel average daily rate reached an all-time weekly high during the final week of 2021, according to STR‘s latest data.
UK: Abta reveals most popular destinations for 2022. Spain is the number one destination on people’s travel wish list, followed by the US, topping the list of long-haul destinations.
How flying will change in 2022: One of the key challenge both airlines and passengers will face in 2022 is managing vaccination certification.
Trends shaping travel fintech in 2022. While the travel industry has been gradually recovering from the pandemic, new payments trends have been quietly developing behind the scenes.
How hotels can improve guest engagement. By asking questions during guests' stays, hoteliers can overcome the increasing challenge of not engaging with guests directly.
The labor shortage might really be a wage shortage. In November, 4.5 million Americans quit their jobs - and 1 million of them are restaurant and hotel workers, a new record for the industry.
Triptease: New ways to increase direct bookings. Here's a round up of Triptease product updates from 2021, creating new opportunities for hotels to drive direct bookings.
The Hotels Network: How Ligula Hospitality Group increased mobile conversions by 122%. Based on benchmark learnings, the brand was able to identify and strategically address growth opportunities.