Products & Services

Airbnb-backed OYO moves into Europe, buys Leisure Group for $415M

May 01, 2019 / OYO
TechCrunch
TechCrunch

OYO has made an acquisition to expand its footprint into Europe, specifically around self-catering home rentals.

The company has picked up @Leisure Group from Axel Springer for about $415 million (€369.5 million).

@Leisure sees traffic and business from some 2.8 million travellers annually from across 118 countries. Its European footprint covers some 115,000 homes, and some 300,000 rooms globally. It operates through various sub-brands, including Belvilla, DanCenter, Danland and Traum-Ferienwohnungen.

Related: Oyo CEO shares plan for making the ‘most-loved’ brand

Products & Services

H​ilton feels no pressure from Marriott to jump into homesharing

May 01, 2019 / Hilton
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Shutterstock

Hilton CEO Chris Nassetta has been pretty adamant over the years that homesharing is not a business his 100-year-old hotel company wants to pursue.

When asked if Hilton would launch a homesharing business like Marriott did earlier in the week, Nassetta echoed his remarks from previous earnings calls, saying, “I think the short answer is at the moment, that’s not something that we’re pursuing. The longer answer is, which is consistent with my prior commentary, is we fundamentally think that homesharing is a different business.”

Nassetta had reason to feel confident about Hilton’s existing business model after a relatively strong first quarter for 2019.

Revenue Management

HSMAI: Change or die, say hotel revenue, sales managers

May 01, 2019 / Trends
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Shutterstock

The need to change hotel revenue-management processes and the staff required to run them is more prescient than ever.

The ability to change is overwhelmingly the one necessary ingredient for success in the hotel distribution world, according to sources, who added the battle for supremacy is only heating up.

Speaking at the recent European conference of Hospitality Sales & Marketing Association International, Frederic Toitot, VP of global learning and development, revenue management, pricing and digital marketing at Accor, said talent is the new battle line. “What the industry needs is those who can interpret the new data and aggressively affirm their findings into the business model,” Toitot said.

Distribution

Trivago greatly increases its participation in Google Hotels

May 01, 2019 / Trivago
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Shutterstock

Anyone unconvinced about Google’s already huge but ever-increasing foothold in the travel industry should listen to Trivago executives talking about their Google strategy.

Buying Google Hotel Ads, which places an advertiser’s hotel rates in Google Search, Maps, and Google Assistant, gives Trivago higher visibility around the world, Chief Financial Officer Axel Hefer told analysts Wednesday during Trivago’s first quarter earnings call.

Although Trivago’s rates are present in Google Hotels in 50 markets, Trivago has yet to put all of its properties in there, and the company intends to make its presence even higher-profile in Google throughout 2019.

Products & Services

US: Guest satisfaction with hotels drops 1.3%

May 01, 2019 / Guest Experience
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Shutterstock

Thanks to a rise in online brokers like Airbnb, travelers have more choices and traditional hotels are struggling to keep up.

According to the American Customer Satisfaction Index (ACSI®) Travel Report 2018-2019, hotels have deteriorated in almost every aspect according to guests. It’s still easy to make a reservation and check in (each at 84), yet both scores are down from the previous year. Staff is less courteous and helpful (82), room quality worsens (81), and call center satisfaction, which experiences the biggest drop, plummets 6% to 78 – the same mark as quality of in-room amenities, a new ACSI benchmark.

Resolving complaints is increasingly important. Social media allows guests to relay glitches to the hotel and to the online community, so hotels need to adapt accordingly.

Revenue Management

Overcoming those overbooking fears

May 01, 2019 / IDeaS (sponsored)
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Shutterstock

A consummate hotelier and revenue management leader shares his outlook on overbooking.


The term overbooking gets a bad rap. When you say “overbooking,” you can see the reluctance in a GM’s face, but it’s an issue of connotation.

For example, if you say someone’s “frugal,” some may see that as a negative - they’re cheap - while others may see it as a positive - they’re financially responsible. So, first we need to help the industry see overbooking in a more positive light.

Digital Marketing

80 DAYS wins The Queen’s Award for International Trade 2019

May 01, 2019 /
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Shutterstock

The Award for International Trade is awarded to those businesses who can demonstrate outstanding success and sustained international growth within their respective fields.

With a team of 48, speaking 8 native languages, the Queen’s Award is welcomed recognition of 80 DAYS drive to share its multi-cultured expertise and industry knowledge with a global audience.

The company has recorded continual international business growth for the past 6 consecutive years. As a result, we opened a Dubai office in 2016 to service its clients in the Middle East, followed by a Marbella office to aid European expansion in 2018.