Distribution

Airbnb gets new power to inform on rivals when they are scofflaws

Sep 04, 2019 / Airbnb
Airbnb
Airbnb

New Airbnb settlements with Boston and Miami Beach legitimize alternative accommodations in those cities, but also give the home-sharing giant new leverage over competitors.

Airbnb settled with the two cities to provide hosts’ information and to delist those who aren’t registered, and the Boston agreement also notably requires “fairness across platforms.”

This entails efforts to level the playing field - not so much among short-term rental platforms and hotels necessarily but, in this instance, between Airbnb, Booking Holdings, Expedia/Vrbo, TripAdvisor, and others. Google, which is in the initial phases of becoming a short-term rental platform, may also find itself subject to toeing the regulatory line.

Related: Airbnb starts to play nice with cities

Distribution

Booking Holdings-backed Yanolja acquires Indian hotel tech firm eZee

Sep 04, 2019 / Yanolja
Yanolja
Yanolja

The creator of South Korea’s most popular hotel app has acquired Indian lodgings management platform eZee Technosys, quickening an expansion beyond its home country.

Yanolja will pick up 21,000-plus global clients from the India-based company, which helps hotels and other customers manage room bookings and loyalty programs online. The Korean company hopes to extend that automation technology to its other businesses across the region.

Backed by Singaporean sovereign wealth fund GIC and Booking Holdings, Yanolja is expanding beyond the love motels that made its name to accommodate families and business travelers across Asia. In 2018, the Seoul-based startup announced an investment in Southeast Asian budget hotel chain Zen Rooms, tapping one of the world’s fastest-growing travel arenas.

Market Data

US inbound travel suffers continuing decline

Sep 04, 2019 / USA
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Shutterstock

Travel to the US continued to tumble for the fourth month in succession in July, according to latest data.

he 1.2% year-on-year decline followed a “disappointing” June performance which saw the sector’s six-month trend fall below zero for the first time since September 2015, the US Travel Association revealed.

And the association projects that international inbound travel growth will remain negative over the next six months.

Factors contributing to the market-share slide include the continued strength of the US dollar, prolonged and rising trade tensions and stiff competition from rivals for tourism business.

Reputation Management

14 proven ways to encourage customers to write reviews

Sep 04, 2019 / Guest Experience
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Shutterstock

How do you get happy customers to write reviews for your business on public websites? To find out, Databox asked more than 100 marketers to share their best tips.

As consumers and prospects have turned more to self-guided research, they rely more on the opinions and experiences of other customers in reviews when evaluating options and making purchasing decisions.

Having many positive reviews helps build trust and confidence in your business and its products/services.

But it can be tricky to get people to write positive reviews about a business. As Growth Hackers’ Jonathan Aufray says, “Most happy customers will never tell you that they’re happy. Unhappy customers will let you know.”

Distribution

How to automate bookings with tour operators and destination management companies

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Shutterstock

By and large, many hoteliers struggle to manage bookings from tour operators and DMCs.

Imagine your team being able to allocate rates and inventory dynamically, plus make real-time updates to ensure a holistic distribution and pricing strategy across all channels that also includes tour operators and DMCs.

Picture your hotel reaching hundreds of tour operators and DMCs with an automated, centralized solution, directly connecting to a wide network of tour operators and DMCs. Visualize the elimination of disconnected processes, where email and fax-based confirmations are replaced with an integrated booking solution that intelligently manages and reports on all tour operators and DMCs distribution and revenue activities.

Unfortunately, transforming your hotel’s operational model with tour operators and DMCs isn’t as simple as closing your eyes and mentally picturing it in your mind. Here are some things to implement to capture more tour operators and DMCs bookings.