Distribution

TripAdvisor enables cruise reviews and shopping

Apr 09, 2019 / TripAdvisor
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Shutterstock

TripAdvisor has added cruises to its offerings, enabling users to read and write reviews on cruise ships as well as book a cruise.

TripAdvisor Cruises will feature user-generated content in the form of reviews and photos as well as "ship-tinerary" pages - profiles of ships detailing amenities and itineraries. Users will be able to compare cruise prices and sort results by cabin type, price and itineraries. TripAdvisor said its inventory includes more than 70,000 cruises. Bookings will be fulfilled through TripAdvisor partners, a mix of OTAs and cruise lines.

"The addition of cruise will help solve the complexity of planning and booking a voyage, supported by the confidence of rich user-generated content with reviews and photos from millions of TripAdvisor members," said Bryan Saltzburg, president of TripAdvisor flights, cruise and car.

Technology

Klook gets $425M in new funding to shake up the travel industry

Apr 09, 2019 / Klook
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Shutterstock

The new funding will help Klook expand its roster of tours and activities to new places and spaces and continue to expand in its existing Asian markets.

The growth is perfectly timed to help Klook carve out an even bigger niche in the Japanese tourist market in advance of the 2020 Summer Olympics in Tokyo, where an estimated 40 million smartphone-wielding visitors will descend upon the city hungry for tours and fun.

Like with almost every other market, mobile-first companies are taking over the travel industry. Tourists booked so many tours and travel activities via their mobile devices that in 2018 trip bookings on mobile devices tripled. Bookings on mobile devices accounted for more than 75% of total bookings, according to Klook.

Market Data

Booking.com study reveals traveler insights for accommodation owners and managers

Apr 09, 2019 / Guest Experience
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Shutterstock

Booking.com on the fine balance an accommodation host, manager or owner must strike to get that all important personal touch just right for guests.

As travelers have the luxury of more choice than ever before when planning their next trip, getting it right as a ‘host’ can be the difference between checking in or checking out other properties. In fact, research from Booking.com conducted with over 21,500 global travelers found that almost two-thirds (63%) believe their stay has been improved by the person managing their accommodation going above and beyond.

From a helpful B&B manager equipped with local tips for their guests, to an apartment owner who takes pride in every little detail of their guest’s stay or a villa manager who shares home cooked meals with those staying at their property, the most unique stay experiences are often reflected in the special personalities of their hosts - whether that’s revealed in person or simply in the choices they make for their property.

Distribution

AirAsia plans to turn website into online mall for travelers

Apr 09, 2019 / AirAsia
AirAsia
AirAsia

AirAsia, whose website is used by 65 million customers every month, is considering a plan to using its size to give online travel agents a run for their money.

The Kuala Lumpur-based carrier, Southeast Asia’s largest airline group, which already sells car rentals, accommodation at half a million hotels and serviced apartments worldwide and holiday packages in five regional destinations, thinks it can do a better job of selling these services than the travel industry because of the volume of data available from frequent travelers on its network.

Data is at the heart of the low-cost carrier’s ambitions to grab a bigger share of tourism revenue, which is projected to rise by 53% to US$625 billion in Asia in the next five years, according to the Pacific Asia Travel Association.

Distribution

5 distribution dilemmas that hotels must tackle now

Apr 09, 2019 / OTAs
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Shutterstock

From blurring distribution channels to rising commissions and defensive pricing, it is a challenging environment but hotels are fighting back, finds a recent white paper.

Hotels are on a mission to better understand and manage the competitive distribution landscape.

In a recent white paper from EyeforTravel, experts from Highgate Hotels, Wyndham Hotels & Resorts and Spanish-based NH Hotel Group share their insights. Among challenges, says Maite Aguilar, VP of Distribution, NH Hotels, is that in the last year more and more distribution channels are popping up all over the place. While on the one hand that can give hotels more visibility, on the other it is difficult to control how rates are being distributed.

Reputation Management

For hotels, 2019 is all about real-time guest service

Apr 09, 2019 /
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Shutterstock

The hotel industry has always been a leader in customer service, but much like other businesses, it risks losing its edge if it doesn’t keep up with changes in technology and consumer behavior.

Hotels are often cited for staff going “above and beyond” to fix a guest’s problem. But as it stands now, so much of the service culture in hotels is reactionary; staff wait for guests to complain and then often have to overcompensate to make up for the error.

Couple this with today’s easy access to technology and review sites, short attention spans and expectations of on-the-spot resolution, and you have hotels scrambling to fix any service error before it harms their online reputation.

Distribution

Prep for parity: crucial facts and stats ahead of our webinar

Apr 09, 2019 / OTA Insight (sponsored)
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Shutterstock

Online travel agents: for most properties, it’s long been a case of how to work with them rather than whether to.

The additional reach OTAs bring to hotels - particularly independents and small chains with smaller marketing budgets - is hard to overestimate.

But there’s a cost, and not just that they take a cut: disparity, the difference between quoted prices on hotels’ own websites and those shown on other channels.

When your rooms are promoted at a lower rate on another channel, you can be hit three times over.