Business Travel

Corporate travel platform TripActions quadruples valuation

Jun 27, 2019 / TripActions
TripActions
TripActions

Venture capital investors have valued TripActions, a travel booking service tailored for large enterprises, at $4 billion with a $250 million Series D.

The round, announced this morning, brings the business’s total raised to $480 million.

TripActions co-founder and chief executive officer Ariel Cohen tells TechCrunch the company’s revenue is growing 5x year-over-year but declined to disclose 2018 revenues. Currently, it has more than 2,000 customers, including WeWork, Zoom, Dropbox and Robinhood.

Distribution

Sabre broadens hospitality offerings with retail push, new lodging APIs

Jun 27, 2019 / Attribute based selling
Sabre Hospitality
Sabre Hospitality

Hoteliers looking to increase direct bookings may get a leg up over online travel agencies through Sabre Hospitality’s Intelligent Retailing platform.

The platform, which the company outlined earlier this year, allows hotels to sell rooms and packages through an attribute-based model, effectively eliminating the need to sell by traditional room types.

Sabre is starting the Intelligent Retailing integration in the direct channel, he says, then with the Sabre GDS and eventually with OTAs, as well.

Related: Sabre takes inspiration from Spotify to help hotels sell more

Revenue Management

What execs look for in revenue-management talent

Jun 27, 2019 / HR
Shutterstock
Shutterstock

Revenue-management talent is best found and cultivated within a company, according to leaders in the discipline.

During a discussion at the recent HSMAI Chief Revenue Officer Executive Roundtable, leaders said they look to fill revenue-management roles by identifying people internally who can understand analytics and communicate it easily to others.

An advantage of hiring internally for revenue-management positions is that the person already knows the company culture and tends to get on their feet a lot faster than if you hire somebody from the outside.

Reputation Management

Why Google ratings might just be your hotel’s most important quality metric

Jun 27, 2019 / Google
Shutterstock
Shutterstock

Google has revamped its review product, increased review volume exponentially, and made Google ratings more prominent in search, maps and hotel listings.

Google’s role as chief gatekeeper to online travel planning difficult to dispute, but does it hold a monopoly on search? While company officials bristle at the suggestion, others aren’t so convinced.

Google is absolutely, unquestionably a monopoly in web search,” says Rand Fishkin, SEO expert and founder of Moz and SparkToro. “They have more than 90% of the market in the United States, and over 95% globally. Only in China, South Korea, and Czech Republic are those numbers lower.”

Digital Marketing

Google aims to make it easier for SMBs to start using its products

Jun 27, 2019 / Google
Google
Google

Google announced a new website with resources aimed at helping small businesses get started with Google products.

Google for Small Business includes “personalized plans” with recommendations of Google products based on a company’s answers to several prompt questions such as whether the business is online, offline a hybrid and its selected goal to either stand out online, reach more customers or work more efficiently.

The recommendations include a mix of free and paid solutions, such as setting up setting up a Google My Business profile, trialing G Suite and creating a YouTube channel.

Related Link: Google for Small Business

Technology

Solving the hotel tech puzzle: The importance of smart integrations

Jun 27, 2019 / TrustYou (sponsored)
Shutterstock
Shutterstock

Every step you take, every move you make - technology is all around you. Especially in today’s hospitality business, where so many tech innovations pave the way to success.

But with so many different pieces of a puzzle, it can be hard to make sure that they all perfectly fit together and you have a clear overview of the bigger picture. This is why smart integrations are crucial; because while any scalable software is useful on its own, its capabilities are boosted when connected to another corresponding technology.

Not only that but operating multiple different platforms that are not connected is time-consuming and a hassle. You probably already have enough on your plate without having to worry about manually transferring data between systems and wasting valuable time on tedious operations. So how exactly can you leverage integrations and use them to serve your goals and daily operations?

Distribution

Case Study: A luxury property sees a sharp increase in mobile revenue

Shutterstock
Shutterstock

The goal was to better communicate the on-property experience and each distinct business segment, improve the customer journey to a booking, and enhance the mobile user experience.

With state-of-the-art hotel amenities, a luxurious spa, and unparalleled dining, Morongo Casino + Resort + Spa had everything a guest would want and need, except for a user-friendly online presence.

The property was also in need of a better strategy to feature and promote each of its unique business segments.