Major international chain signs up to group-wide use of Parity Insight, OTA Insight’s end-to-end parity solution.

OTA Insight (sponsored) ∙ Distribution

Hotel marketers have a hefty mandate: keep the hotel filled while maintaining the right perceptions of the brand over the longer term.

OTA Insight (sponsored) ∙ Distribution

We now see major OTAs welcoming small boutique properties, while Airbnb is expanding into the OTA business, blurring traditional boundaries in the lodging market.

OTA Insight (sponsored) ∙ Distribution

This is the real rate parity issue: non-contracted inventory ending up for sale online in retail channels, pulling bookings away from direct or contracted OTA channels while also increasing customer acquisition costs.

OTA Insight (sponsored) ∙ Distribution

Examining the rates of over 50,000 hotels globally, the report provides a comprehensive analysis on the number of hotels that apply a level of discounting in return for a guaranteed number of nights.

OTA Insight (sponsored) ∙ Revenue Management

The overarching topic this year was Empires on Edge, which sought to explore the rising dominance of travel brands.

OTA Insight (sponsored) ∙ Distribution

Not all room rates are created equal. As travellers, we understand this. Yet, when rate shopping as revenue managers, we can sometimes overlook this fundamental fact.

OTA Insight (sponsored) ∙ Revenue Management

Once the right technology is in place, the next step is to operationalise the techniques that maximise results.

OTA Insight (sponsored) ∙ Distribution